Free if you meet the eligibility criteria (click here for details) and if you complete the course (click here for details of our terms and conditions)

Course description:

The purpose of this qualification is to help learners develop their knowledge of Digital Marketing.  Successfully completing this course will allow learners to understand what digital marketing is, why it is important and how it can impact on business growth and development.

Who is the course suitable for?

The qualification is designed for learners who want to develop their knowledge of Digital Marketing, those who are seeking employment in marketing as well as those who are already working within this sector who wish to broaden their knowledge.

Entry requirements:

You do not need to have any formal qualifications in order to follow this course, but you will need to demonstrate commitment and motivation to work through the specially prepared distance-learning materials.  Learners wishing to take part in this course, should have level 2 in literacy and numeracy or equivalent.

How is the course delivered?

Candidates work through the course materials for the programme on Google Classroom, so there is no need to attend the college to gain the qualifications. The learning materials contain the knowledge needed to meet the assessment requirements of the courses.  The activities allow candidates to practice their skills and test their learning. Assessments are based on a combination of knowledge and skills learned on the programme and work-based activities and experience.

Learners should aim to complete the courses within 20 weeks (5 months).

Course content:

TQUK Level 2 Certificate in Digital Marketing includes 5 units:

Unit 1 – Social Media for Business

Unit 2 – Email as a Promotional Tool for Business

Unit 3 – Digital Marketing Review

Unit 4 – Search Engine Optimisation

Unit 5 – Digital Marketing for Business

Progression opportunities:

Successful learners can progress to other qualifications such as:

TQUK Level 3 Award in Marketing Principles

CMI Level 3 Principles in Leadership and Management

Plus other Level 2 and Level 3 courses – all of which can be found on this website –

Course Number: N3UAJ